Close Reading
Maybe old media is dead. Maybe it was time to turn the page anyway.
“In the digital panopticon, the illusion of limitless freedom
and communication predominates. Here there is no
torture—just tweets and posts.”— Byung-Chul Han
“I need humanity.”— SZA
Even though modern humans live longer than ever, so
much of waking life is preoccupied by the idea of death.
And in our culture of winners and losers it seems there’s
only one way to live—eternally, and through infamy, which
is increasingly bought—and there are many, many ways to
be dead. Even while you’re still breathing. This insistence on
linearity positions death as an endpoint, despite evidence
from the natural world that much of life is a cycle—and
that decomposition brings a new beginning.
The year 2006 was all death discourse. Nas preached that “Hip Hop is Dead,” which was less a diagnosis and more
a reflection of the anxieties of aging. At the same time, my
teachers in journalism school were all “print is dead,” turning
their anxieties into lesson plans for rooms of young people
who had put thousands of tuition dollars toward becoming
future media workers.
“Journalism is not in a period of maximal self-confidence
right now,” wrote Columbia Journalism School professor
Nicholas Lemann in the New Yorker that same year. “And the
Internet’s cheerleaders are practically laboratory specimens
of maximal self-confidence.” The article, titled “Amateur
Hour,” is set up like a sneak-diss
of digital evangelists and citizen
journalism, but Lemann’s assessment revealed the shrewd pragmatism of a tradesman: “The more that traditional
journalism appears to be an old-fashioned captive press,
the more providential the Internet looks.”
Digital or print; resurgence or death. For almost two
decades, the market has swung media workers between
these two polarities. New platforms staffed by blue-checked
writers emerge and then fold within a few years. Groups of
hipper, literary types start print magazines—sometimes
even pitched as “prestige” offline experiences—that are written up in the New York Times, and then silently disappear
from newsstands. And legacy media properties, whether
traditional, independent or alternative, are purchased by
corporations and consolidated. Eventually they undergo
death processes as well, with mass layoffs heralding either
shut-downs or editorial regression into ghostly and banal
content mills.
So when a Maisonneuve editor asked if I’d consider writing about the potential revival of alternative print media
in response to a new free broadsheet in Toronto called the
Grind, I felt those 2006 anxieties tensing against a decade’s
worth of digital media maximalism and turmoil. Magazines
and papers come and go, I scoffed, so why continue to
preserve the hierarchy and “moral authority” of the print
medium? And then, after binge-scrolling: what makes the
Grind more worthy of cultural consideration versus a TikTok
account with a modest reach? What function do media
brands serve when the audience is simultaneously fractured
and also deeply captured—when literally everything is
media? Are the politics of the wealthy, mostly white, men
who fund new magazines and platforms that divergent from
those of new media overlords like Bloomberg or Bezos or
Zuckerberg or Musk? “Is democratic media even a thing?
Like, whose intellectual fetish is this???” I finally sputtered
in an email to my editor, Sarah, who had some thoughtful
queries of their own: “There are times I’m walking a young
or emerging writer through a certain structure and really
wondering what the hell I’m doing and … who is this for? I
have a sense that the style may just be aiming to serve this
sort of fossilized structure of whiteness and expectations
of white readership which I can’t fully see.”
Media has endured, both digitally and in print, but its
value has shifted for writers, editors, publishers and the
new guard of “creators” as well as the audience. And so, I
suggested to Sarah, it would be more generative (and less
navel-gazing) to break free of the life/death framing brought
about by the career anxieties of professional journalists.
“You don’t live in the discourse, you live in the world,” says
Cheryl Rivera, an editor at Lux magazine, a triannual print
publication that launched in January 2021. Rivera, who
describes herself as the magazine’s “resident highly online
person,” is also an organizer with New York City’s Democratic Socialist Alliance Racial Justice Working Group and
its #DefundNYPD campaign. Most of Lux’s staff members
are connected through socialist feminist organizing, she
says, and the magazine is an extension of that work. The editorial sensibility feels grassroots and alive, with an explicit
focus on international feminist struggles, intergenerational
dialogue, prison abolition and communism. The creative
design similarly evokes a coming-into-consciousness: it’s
sensuous and erratic, conveying the pleasure and tension
of dreaming.
“You can’t build a strong socialist front without culture,
relationships and production of thought,” Rivera says. “Lux
is not reactionary. You avoid that by being deeply involved
in feminist struggles beyond just commissioning writing
about them. It’s hard to be reactionary when you have to
encounter the contradictions of engaging in this leftist
world-building project.”
The Grind, which started in September 2022, takes its
editorial perspective from the imagined readership of a
free urban print magazine—workers, students, unhoused
people, anyone who is reliant on the subway and looking for
something to read. In Canada, decades of consolidation by a
handful of multimedia corporations—including Rogers, Bell,
Postmedia, Torstar and Quebecor—has led to monopolies
and the slow dissolution of local and independent news.
Consolidation also means the same “conservative, probusiness, pro-police narratives,” are cycled over and over,
says Phillip Dwight Morgan, one of the Grind’s editors.
By leveraging its visibility as “one of the only free print
games in town,” Morgan says that the Grind hopes to
counteract these status quo perspectives through a mix
of original reporting and the efficient, capacity-building
strategy of republishing work from other progressive
media such as Briarpatch, Canadian Dimension, the Hoser,
RankAndFile.ca and more. “In the States there are the same
issues of consolidation and the big outlets spreading hate,
but there is a critical mass of communities with resources
to provide some semblance of counter-narrative,” he notes.
“In Canada you have to be really connected to find that stuff.”
Reorienting attention from the ghastly urgency of CP24’s
ticker and the high emotional stakes of Twitter requires
imagination—a way to compel people to think, and feel,
beyond inevitabilities. Morgan sees value in borrowing from
prefigurative ideologies, like abolition and transformative
justice, that go beyond case study and description and use
the imagination. “The model of how the world works that’s
being put forward in society doesn’t actually make sense,”
he says. “It’s so hard for people who live under intense
austerity in Toronto to imagine a world without policing,
for example. Writers are doing a lot of that work to help
us imagine a better world. It’s stuff that we don’t yet have
the language to envision.” And Rivera notes that the pace
of print—Lux publishes three times a year—can signify
something transformative as well: “It’s a commitment to a
more bespoke world. Something that wants to be a moment
in time, rather than every moment.”
Human beings read for meaning, but both Rivera and
Morgan make me wonder whether today’s media imperative
takes that neurological impulse too literally. Looking closer at objectivity, the supposedly neutral tenet of journalism, it
seems to aesthetically or morally—even theocratically??—
insist on the idea of a universal human experience. This
severs us from the ability to feel awe, surprise, connection,
inspiration and other non-intellectual drivers of meaning-making. It’s narrowing; an orientation that disregards
the composite nature of humanity and what counts as
knowledge. To disrupt this impulse perhaps we need forms
that go beyond reporting, analysis and investigation.
There’s some inspiration to be taken from FUNCTION, a soon-to-launch digital platform about ballroom, the decades-old underground queer subculture that has served as a literal safe space for Black and brown gay and transgender people— and birthed vogue, a contemporary American dance style. Co-founders Tamar Carter and Nikolaos Théberge-Dritsas, both members of Toronto’s ballroom community, say they hope FUNCTION can archive and reimagine the scale of ballroom’s relational, purposeful and protective storytelling tradition.
“Ballroom is a culture that’s primarily orally transmitted.
You learn about it by attending balls,” says Théberge-Dritsas.
“But people didn’t want to hear the stories of Black and Latinx
trans women, so there’s not a lot of documentation where
you have people telling their own stories, in their own voices,
in the way that they want.”
Ballroom could be seen as an enactment of the afterlife
on earth. It’s a form of art and family-building developed
by a community confronted by literal death from disease
and homicide, as well as the psychic death of social ostracization. “Resilience is the throughline,” says Carter, who
also works at Maggie’s, a Toronto organization run by and
for sex workers. “We don’t have many old legends. A lot of
older folks from the eighties and nineties are dead because
AIDS took a toll on that generation. It’s only now that those
who survived are getting credit for birthing these spaces for
us to be alive and belong.”
Legacy media and queer media have failed the constituents
of ballroom, says Carter. Trans people are disproportionately
victims of violent crime and scapegoats for deeply antisocial policy initiatives across education and health care,
but these narratives are supplanted in favour of cultivating
moral panic over gender diversity.
And despite its cultural presence via TV shows like Pose
and Legendary, and insanely viral TikTok edits of voguers
and catwalkers, it is important to document ballroom from
a craft perspective. “The category of ‘realness’ comes out
of survival (to ‘pass’ as cisgender),” says Carter. “You have
to vogue every single day to be great. You can’t be a legend
without going through years of discipline.” Preserving
the protective properties of the oral tradition, while also
scaling to accommodate its thriving, is at the heart of what
FUNCTION wants to accomplish, says Théberge-Dritsas.
The gag in all of this is that modern archiving of both
print and digital media takes the most spectral form, which
means most people assume “content” lives forever—except it doesn’t. “I mean, Gawker got got twice!” says Rivera, breaking the news of the site’s recent second demise to my offline
ass. “There is something alarming about that ephemerality
in a world where our media is being bought up by huge
companies that will trash the archive.”
Past perspectives resurrected help us recognize and
organize for shifts and changes in the present. But Hua Hsu,
a New Yorker critic whose memoir Stay True documents his
origins in nineties zine culture, cautions via email that, “The
history of periodicals is not as well documented as we think.”
From important magazines to “zeitgeist-y blogs or websites
of the 2000s,” as well as sites from the 2010s that emerged
as vanguard media institutions—it can all disappear, “once
someone stops paying the hosting fees (or however it works).
I think the industry (or capital? or something?) has an
investment in making us forget that,” he writes.
So maybe the death discourse thing isn’t just rhetoric,
but the whole point.
In a 2007 piece in the Columbia Journalism Review, Robert Kuttner attributed the “mood of crisis” about journalism’s future
to a fundamental misunderstanding of the internet. Editors
and publishers saw it as a new delivery mechanism for print
content, oblivious—or resistant—to a larger cultural and
technological shift: the audience could now self-publish, and
be read, with ease. Newspapers were still profitable, Kuttner
notes—internet usage had only just begun to reach peak
saturation amongst adults—but their stock values were
plummeting. The moral and aesthetic panic over “mere
bloggery” was a straw man for what should (certainly by
now!) be accepted as a feature of capitalist society: there
was more money to be made elsewhere.
But he introduces a tantalizing idea, one that I could
see Succession’s Kendall Roy delusionally evangelizing at
a Waystar Royco town hall: “Newspapers may well require
owners with values that go beyond the marketplace.” Ultimately newspapers exist because advertisers exist, but
their supposed cultural relevance is simply a smokescreen
for the political influence and career jockeying of tycoons.
Taking a material understanding of the purchase of Toronto’s
NOW magazine brand by former CP24 reporter and aspiring
media baron Brandon Gonez allows us to think about the
alt-weekly’s value beyond sentiment.
But the role of institutions is to consolidate power, to
be immortal, which contradicts the laws of nature—and
capitalism, right? So short of starting a GoFundMe to buy the
Toronto Star, or whatever, we could return to the question of
form. In a time of intense contradiction—human longevity
and material abundance maintained by deep forms of
economic, physical and spiritual depravity—what forms
recognize life as uncertain, complex and cyclical? Can we
make media that cultivates open, wondering spaces, beyond
a singular, inaccessible truth? Maybe even beyond meaning,
or outcome, or the lifespan of one individual? Perhaps it’s
gossip, recipes, poetry. Perhaps it’s silence. ⁂
Anupa Mistry is a writer and producer living in Toronto.